This client is one of my all-time favorites – they have two small family businesses, run by a couple with very large hearts. This particular business of theirs is a custom cutting and engraving business, where they take coasters, mugs, tumblers, ornaments, and a myriad of other items and engrave them for customers. Most of their work become keepsakes, as gifts for various holidays or birthdays.  Because their business is custom keepsakes, I wanted to really highlight how family-oriented and special the owners are. People who are typically looking to purchase keepsakes are generally sentimental people who care about who they’re buying from. I designed the site with friendly, non-aggressive colors and a “family shop,” unique vibe.